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Product Launching in 2009 - Template provided

Product Launching in 2009 - Template provided

Monthly Event - Second Thursday of every month: 1:00 PM to 2:00 PM (GMT-0500)

Fort Wayne, IN

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Ticket Information
Ticket Type Sales End Price Fee Quantity
Webinar 1 day 3 hours before event $45.00 $1.12 N/A
Event Details

Business901 will be hosting the “Product Launching in 2009” to the attendees of a webinar hosted on Thursday afternoon at 1:00 PM Est. This program is based on the Business901 SPIDER product launch template which will allow participants to organize their launch plans into a series of actionable items based on present marketing conditions and practices. The participants can use the template to determine areas to differentiate their product and better define their target market. 

See 

  • Define the opportunity
  • Build Customer buy-in and input
  • Customer relationships & commitment
  • Build Customer persona

Plan 

  • Bring a cohesive team together
  • Determine resources, capital & human
  • Supplemental products to offer
  • Determine team structure for Design/Selling Phase

Imagine 

  • Limited or no competition
  • Product/Service that is easy to do with high payoffs
  • Provides for additional products or services 

Design/Sell

  • Focus on customer productivity
  • Convenience of installation, adaptability and use
  • Minimize risk to customer
  • Facilities/Suppliers to use
  • Determine team structure for Execution Phase

Execute

  • Map workflow to develop processes and quality programs
  • Produce key performance indicators and targets
  • Hold operations and selling to same accountability
  • Institute an easy to understand acceptance criteria
  • A job is not done till customer is satisfied

Renew

  • Improve the process 1st from the customer’s point of view
  • Address root causes of any problem
  • Strive for simplification in all areas
  • Bring supplemental products into play
  • Review: Would we be in this business today, and how?
About Business901: Joe Dager is president of Business901, a progressive company providing practical, information-rich services and product offerings designed as implementable systems that work in the real, not enough time, not enough people world we operate in. Business901 tools simplify the marketing process, not complicate it. Joe's experience includes manufacturing, retail, and professional services and has been through several start-ups and turnarounds.
When
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Where
Your Desk!
Fort Wayne IN




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Hosted By

Business901

Business901 is a progressive coaching company providing direction in areas such as Lean Six Sigma marketing and organized referral marketing. Joe provides practical information and immediately applicable direction that profoundly impacts the success of small and mid-sized businesses. His experience includes numerous start-ups, several turnarounds in variety of industries to include manufacturing, retail, and professional services to include marketing.

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